Whine and Cheese

I am sick and tired of people who don't understand basic principles of business attempting to attach their own thoughts of what business "should" or "should not" be to the internet, a product, a brand, or anythingelseinthefuckingworld.

Recently, I've read a lot of complaints comparing SEO consultants or "Social Media Gurus/Experts/Etc." to SNAKE OIL SALESMEN.

Having grown up in the South, I understand the negative attributes associated with the so-called snake oil salesman. However, because I was raised by a pair of intelligent parents, I also possess the ability to discern when I'm being blatantly lied to.

There is a proverb used by Obi Wan Kenobi in STAR WARS, and probably elsewhere, that goes: "Who is more foolish: the fool, or the fool who follows him?"

The point is: if you can't tell when you're talking to a snake oil salesman, then kudos to him for every jar of snake oil that he sells you. Sure, maybe *his* ethics are questionable, but if you travel around a little bit, you'll discover that there are plenty of people who are more than happy to rip you off if you're willing to let them (even if they are offering you a legitimate/necessary service).

Yes, it'd be nice if we lived in a world full of unicorns and rainbows and sunshine and sprinkles - but we don't. There are people who will try to take advantage of the ... less than savvy - and if you're one of them - whose fault is that? Certainly not theirs.